Your website is the foundation of your online presence. You can think of it as your online storefront, complete with branding, an inviting message, and engaging content that helps visitors choose to stick around. This important asset can’t be trusted to just anyone. You need to make sure that you ask the right questions when...Read More
As a small business owner, your website is your online storefront. You put a lot of thought and effort into your physical store, thinking carefully about signage, layout, and branding. It’s essential to put the same care into your website design. Studies show that 94% of a visitor’s first impression is based on the design...Read More
If you have a B2B software company, you know that the most important thing you can do to improve sales is to build relationships. You are probably working on a dozen long-term relationships right now, hoping to be able to convince decision-makers that your software is the right answer for their needs.Read More
As a small or medium-sized business, you might wonder what you can do to get eyes on your company’s website. You need your site to generate consistent leads and bring new customers into your business. Read More
It’s not surprising that 92% of business owners believe that having a website is the most effective way to pursue digital marketing. After all, your website serves as your online storefront. However, not every business owner understands the importance of internet marketing as an overall strategy. Your website needs to be more than an online...Read More
Maintaining a website is important to maximizing your business potential. It’s how customers find you, learn about you, and transact with you. Without it, it could be challenging for you to break into a competitive market. One great way to ensure your business's lasting impact is to make sure that your site is user-friendly and...Read More
Owning a website is more than just ensuring that your page loads quickly and appears professional. You also need to make sure it does not contain damaged links and is free from errors. The thought of a major website error can be daunting. For business owners especially, even just a minute of website down could...Read More
Search engine optimization (SEO) is the process of setting up your website and online presence in a way that captures the attention of your ideal customers. You want folks to find your website when they do searches about your industry, and to be engaged by the content on your website and blog. This will help...Read More
There are over 1.8 billion websites in existence, and getting yours noticed might seem hopeless. After all, you’re a small business, and you have a lot on your plate. You’re focused on providing the best products and services for your customers, and you have to manage your employees. You don’t have an entire department ready...Read More
As a home services provider or contractor, you’re probably more than glad that 2020 is in the rearview mirror. It was a very difficult year for anyone who makes home visits or does in-person work.Read More
