Optimize Bold headlines, engaging content, and powerful calls-to-action are essential for landing pages. However, none of them can guarantee conversions. You can have the best copy writer to create the interesting, eye-catching content, but your page doesn’t get the conversions you want.Read More
Search Engine Optimization (SEO) is an increasingly popular approach for business success, yet it remains a complex subject for many people. For online entrepreneurs who are not familiar with how search engines work, SEO optimization helps make ones (like Google) favour your website, while simultaneously improving customer experience and online visibility.Read More
Every smart small- and medium-sized business owner wants to rank at the top of the Google search page. While competition in the world of online marketing can be dog-eat-dog, the rewards for ranking first on Google searches include about 30 percent of the search traffic and 90 percent of total clicks.Read More
Springdale Dental Centre is a dental practice in Brampton specializing in family dentistry. They offer services to a wide range of patients (from young children on their first visit to the dentist to seniors). Springdale has been in operation for 25 years and is manned by 19 employees.Read More
Clarity Medspa & Laser is a medical spa in Toronto offering a wide range of aesthetic and laser services. They do not believe in the “one size fits all” approach many spa industry practitioners offer. Instead, their services are custom-fit and targeted to address each individual’s needs.Read More
The TRH Group, a leading expert in occupational health and safety training in North America, held its 22nd Annual Charity Golf Tournament at the Club at Bond Head last August 28, 2017.Read More
Home renovation is big business, and a lot of people think they can do it on the weekend in their spare time. Quite often this ends in disaster, with poorly made walls, drafty windows, and faulty wiring. You've probably seen quite a few of these problems in your line of work renovating homes, and had...Read More
There are a number of reasons why some online paid ad campaigns fail to meet Google’s requirements: they’re sticklers for quality and relevant information. Businesses with an online presence need to take a deep dive on performance measures for any Pay-Per-Click (PPC) campaign.Read More
You’ve probably heard the letters “SEO” nonchalantly tossed around these days and heard how it creates major returns for small business. But being SEO-savvy involves a number of factors. With great work comes great reward. There are several unexpected changes you’ll experience when you make this shift.Read More
While it’s fine to have an in-house SEO assistant handle the online presence of your business, one person alone cannot handle all the complexities of improving your website’s visibility. At first glance, you may think you’re saving money.Read More