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A lot of small businesses don’t take the time to create a strong marketing strategy. The result is that they do outreach when they think about it, and whenever they have time. Not surprisingly, this approach takes a lot of time and doesn’t bring the kinds of results that most companies are looking for.Read More

Small businesses know marketing is essential, but business owners don’t have an infinite budget to commit to it. That means you need to understand exactly what gives you the most return for your money.Read More

In 1989, the movie Field of Dreams made this tagline famous: “If you build it, they will come.” It worked great in the movie, but it’s a terrible business strategy. The truth is that you need to define and amplify your message if you want to succeed in business. That’s why marketing is so important.Read More

When most people think of web design, looks and functionality are two of the first things that come to mind. What many people don’t realize, however, is that web design actually goes far beyond that. The truth is that web design can actually play a role in how your website ranks in search engines. While the right design can really help you get closer to the top of the search engine, the wrong design can cost you lots of organic traffic. If your SEO has been suffering, a poorly designed website could actually be one of the reasons.Read More

As the owner of a small or medium-sized business, you’ve probably heard that having a website is essential and digital marketing can help your business grow quickly. However, you might be skeptical. After all, it costs money to invest in this kind of marketing strategy. Is it really worth it? Does website traffic make money?Read More

When you have a business website, it’s important to choose a high-quality hosting service. However, in order to do that you need to understand how website hosting works and what to look for in a provider.Read More

Are you part of the nearly 30% of small businesses that don't have a website? If so, you could be missing out on lots of opportunities to connect with your audience, educate potential customers, and most importantly, make more money.Read More

Getting a website built is one of the most important decisions you can make. No matter what kind of business you run, your website will be the first impression that many people have of you. Needless to say, you want that impression to be as good as possible. This is why a custom website can be a great option.Read More

If you’ve had a website for a while, you may feel confident that you can handle any small changes that need to be made. While it’s true that you may be able to take care of some things, other updates should be done by a professional; website migration is one of them. Website migration is a broad term that applies to any major changes made to the structure or design of your website. This typically includes any changes to the structure of your URL or things like changing hosting providers or content management systems (CMS).Read More