There were some big changes in 2015 with the roll out of a Google update nicknamed “Mobilegeddon” by the SEO community. This update made it clear that Google places a high priority on mobile-friendly content, to the extent that they were willing to upgrade the ranking of these sites versus other sites.Read More

Google Penguin 4.0 is a major update to the software add-in that launched in 2012. The objective of the program remains the same, to catch the sites the search engine determines to be spamming its results pages and falsifying results through link networks.Read More

How strong is your 2016 digital marketing strategy? Do you have a solid plan that will get your website moving up the search engines? These are the questions that you should ask as you continue to build and grow your online presence.Read More

It's a well known fact that humans have the ability to efficiently recognize patterns. Some people who work for Google, have highlighted the fact that back links, keywords, title tags and meta descriptions are great factors which can be utilized to sort and rank websites.Read More

Search Engine Optimization improve strategies involve a number of actions that are aimed at making your website rank higher on Search Engine Results Page (SERP) during searches. It is important to acknowledge that SEO improvements take time and for this reason, it is important to be as descriptive as possible and make sure your web...Read More

Beginning April 21, Google is shaking up its search algorithm and bringing mobile to the forefront, using mobile-friendliness as a key ranking signal in the search giant’s results pages, in what may be an update with consequences far more sweeping than Panda and Penguin.Read More